Spitalfields Virtual Showroom

Virtual reality and games engine technology is ideally suited for architectural visualisations. Although requiring slightly more upfront investment there are a host of efficiencies and benefits from using this workflow. Games engines are designed to build apps for multiple platforms. This means that a scene can be created once at the highest quality and then ported to various platforms depending on how you wish to engage with your clients.

For this project a number of versions were created this included interactive desktop, rooms scale virtual reality and high quality cinematic animations.

Another advantage of the game’s engine is the ability to make changes much quicker. In the past a 3D scene would need to be rendered out. This is a time consuming and costly process. If something is wrong the process needs to be started again. The games engine is the opposite because it is real time, this means it is much more responsive and changes can be made and viewed instantly. This functionality can even be built directly into the VR experience. For this project the user can configure difference finishes from table tops, wall colours and tile configurations while in virtual reality.

Other Projects

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Tintern Abbey – VR Experience

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O2 Arena in Virtual Reality

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RRS Discovery

RRS Discovery

Digitization & Virtual Reconstruction

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